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simplicity

Value for Money Image

Are You Getting Value For Money?

960 640 Marta Bellamoli, Marketing Co-ordinator

Value for Money Image

“You get what you pay for”. “Buy it right or buy it twice”. We have all heard these phrases and have experienced inexpensive products or services not working as we had hoped.
For some clients, price remains the key focus when making fundamental decisions. While this thinking may be correct when applied to goods, when it comes to corporate services there is actually a more important driver to finding the right solution: value.

“While price may have a short-term benefit, it will be value that delivers the true benefit over the long-term.”

Running a business incurs costs, what that business charges its clients will not only need to cover those costs but will need to represent value for the client. This means clients will be faced with a cost/benefit consideration.

While price may have a short-term benefit, it will be value that delivers the true benefit over the long-term. This is particularly true when looking for specific services such as establishing trusts, company incorporation, structuring for tax purposes, to name but a few. Every corporate services provider works differently and those services could vary.

Focusing solely on headline price makes it extremely difficult to establish the overall value and can lead clients accepting a solution that could not be completely right for them based on pricing only. But focusing on value does not mean that price should be ignored, but proper enquiry will help see beyond the cost alone and understand the longer-term benefits provided by that service provider.

The real value (long-term benefit) comprises of three main elements: trust, transparency and simplicity. So, when it comes to Abacus how do these elements shape up?

“The value of transparency can’t be underestimated. Transparency is all about information; it embodies honesty and open communication.”

Relationships have to be built on trust. It can be tracked over time and it is mainly based on reliability and availability. The reason trust is important is because everyone feels more confident knowing that there is someone in the company who will help in case of need. Abacus has always taken the approach of developing personal professional relationships with each of its clients, enabling us to really know client’s businesses, ensuring the team provides a bespoke service and prompt support whenever required.

The value of transparency can’t be underestimated. Transparency is all about information; it embodies honesty and open communication. At Abacus we provide our clients with fee information and estimates. There are some fixed fee elements plus time charges that are appropriate to the varying responsibility levels. This represents a much fairer arrangement than a percentage of assets held.

That brings us to simplicity. Simplicity is what it says: keep it simple. For example, if structuring or receiving tax advice is complex this requires a higher degree of knowledge. Abacus applies its knowledge, understanding and expertise to ensure that the services provided meet the objectives of each client and their respective comprehension.

Looking beyond the final cost and gaining a true understanding of long-term value is what has helped thousands of businesses find the right provider and a priceless long-lasting collaboration.
If a service is unique, the ‘value curve’ that it forms is also unique.

Ode to Simplicity

Ode To Simplicity

1024 576 Abacus

Simplicity

I would like to dedicate a reflection on simplicity because, since its origins, Abacus has always understood the deep connection between two seemingly very distant elements: simplicity and intuition.

Paraphrasing a famous Italian writer and poet, Alda Merini, the simplicity is getting naked in front of others. Most of the time we are afraid of being misunderstood, of appearing weak in people’s eyes. Too often in the XXI century, simplicity has a negative meaning, it is considered a characteristic of humble people or unimaginative companies.

Does ‘simple’ mean ‘fool’? It is a common way of thinking, although profoundly wrong.

Are the sly guiles of Oberon, king of the elves in the Shakespearean ‘A Midsummer Night’s Dream’, so different from the pleasant and ridiculous simplicity of Puck? In the melancholy irony of Miguel Cervantes, is there more wisdom and nobility in Don Quixote or Sancho Panza? In Italo Calvino’s tale, is Agilulfo, the “all thought” Nonexistent Knight, more aware than the “all physical” Gurduloo? In Dostoyevsky’s ‘The Idiot’, we could find more sensitivity and humanity in Prince Myshkin than in all the arrogant people who surround him.

Abacus has always found in simplicity the strength to be what it really is. Accepting its own limits, it has transformed its experience into energy. Operating with awareness, it has been able to accommodate the needs of each client.

“Simplicity is the ultimate sophistication”, said Leonardo da Vinci.

“Nothing is true, but that which is simple”, added Johann Goethe.

“Simplicity is the form of real greatness”, stated Francesco De Sanctis.

“There is no greatness where there is no simplicity, goodness and truth”, replied Lev Tolstoy.

“In character, in manner, in style, in all things, the supreme excellence is simplicity”, explained Henry Wadsworth Longfellow.

“Organic architecture seeks superior sense of use and a finer sense of comfort, expressed in organic simplicity”, ruled Frank Lloyd Wright.

“Simplicity is the final achievement. After one has played a vast quantity of notes and more notes, it is simplicity that emerges as the crowning reward of art”, remarked Frederic Chopin.

“Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creative”, concluded Charles Mingus.

A lot of people said that, above all, the most excellent ones did that.

Even within the organisation, Abacus supports those claims. Its managers adopt clear strategies and use conciseness in requests and behaviour. They completely manage their skills so that they can provide clients with expert and distinguished services.

As well, Abacus Board of Directors do not need to confuse the staff. They strongly believe in themselves, they appear stable and accurate so that each team member could understand the final goal.

Too often people tend to complicate situations rather than to simplify them. There is a strengthened belief that complex things correspond to quality, effective performance, as if abundance of data and complicated procedures are a guarantee of success for themselves. By contrast, the intuitive part of our mind is a natural talent that offers us ideas, impressions, immediate solutions and endless opportunities. In all its complexity, intuition is a simple dimension.

This is THE combination that made Abacus strong and it is charming and disarming how a company is able to express itself in this way.

The art of simplicity is difficult and subtle like the exercise of intelligence. The one and the other require commitment, patience, depth and insatiable curiosity. As clear, crisp and effective solution can be, we must continue to ask ourselves whether and how there could be a more functional, more lucid and easier possibility.